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APPLICATION

Retail & Licensed Merchandise Planning

Review the artwork approvals, variants and presentation requirements for a retail program.

Illustrative retail counter display of enamel pins and keychains on backing cards
Illustrative retail presentation

Application planning starts with the audience and use case. These pages describe considerations, not verified customer outcomes or product certification.

BUILT AROUND THE BRIEF

Retail & Licensed Merchandise Planning

Review the artwork approvals, variants and presentation requirements for a retail program.

BUILT AROUND THE BRIEF

Planning considerations

Use these points to prepare a useful project brief.

Artwork approval

Confirm which files may be used and who approves changes.

Range consistency

Align product formats, colors and presentation across variants.

Retail requirements

Provide packing, labels and distribution details.

LET'S TALK ABOUT YOUR PROJECT

Have Artwork or a Product Idea?

Send the product type, dimensions, quantity, destination and target date. Put the details together in one custom project brief.