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INSIGHTS

A Clearer Brief Starts with the Specification

Collect the essential product and approval decisions before discussing a custom order.

Illustrative project brief workspace with product samples, sketch, ruler and colour swatches
Illustrative project planning setup

A first inquiry does not need to contain every production detail. It should make the important decisions visible so the team can review the next steps.

BUILT AROUND THE BRIEF

Make the unresolved questions visible

State the intended product, size, quantity, destination and target date. Explain the artwork status and highlight any essential finish, color, fitting or packaging requirements.

If a detail is not decided, mark it as a point for comparison rather than inventing a fixed specification.

LET'S TALK ABOUT YOUR PROJECT

Have Artwork or a Product Idea?

Send the product type, dimensions, quantity, destination and target date. Put the details together in one custom project brief.